Friday, March 18, 2011

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como ganar dinero : Lecciones Empresariales De Crepes & Wafle: Persistir, Resistir, Insistir Y Nunca Desistir

Business Lessons From Crepes & Waffle: Persist, Resist, persist and never give up
negocio internet negocios rentables ganar dinero publicidad dinero por internet Crepes & Waffles is a company with years of experience desmostrando day after day which is a company driven by real entrepreneurs In this article Eduardo Macia, co-founder (with his wife Beatriz Fernández) of the company, do not give lessons about what has made their business grow successfully, with their words show that their success is not only due to the great business skills but also possess excellent human beings are very sensitive to social .

The company has nearly fifty local and outside the country, generating employment for more than two thousand people mainly women-headed households. Below are the main ideas of the statements of these entrepreneurs, and although some points are mentioned explicitly in Colombia sla truth is that these concepts are very applicable anywhere.
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* important thing is not having a good business plan but a dream.

* More important than the financial capital to start a business is having a lot of enthusiasm.

* Not everything can be planned, we must accept that you have to give up many things to chance, fate.

* is essential to think first about the needs of the business specific needs.

* One of the big challenges is to standardize processes, so that empresa no dependa de la presencia permanente de los socios.

* Más importante que tener visión, misión y estrategia es tener gran pasión.

* Hay que confiar en el instinto. Se debe evitar tanta teoría que le puede dañar a uno el olfato empresarial.

* No hay que complicarse la vida haciendo modelos al momento de arrancar una compañía; una vez se tenga clara la idea básica, hay que poner manos a la obra.

* Nosotros decidimos que queríamos tener no la empresa más rica ni la más poderosa, sino la más admirada. Nuestra misión es "despertar admiración por servir arte healthy with love and joy, at reasonable prices ".

* Crepes & Waffles is not in the food business, is in the business of producing enjoyable experiences our guests.

* You have to leave the generics business, giving a 'plus', or added value that differentiates one from the competition.

* key is always being updated, not only in products offered by the company, but in all services, functions and processes.

* have to be constantly rejuvenating the brand.

* I believe in the power of the feminine. Because women now make most decisions. And also because their sensitivity and emotional intelligence achieve special things that men can not convey.

* should be fixed in order to always surprise our customers. Go beyond your expectations.

* A crucial element is the obsessive attention to detail. Because in many cases that is what makes the difference.

* The hardest thing about managing a company is to stay the course. For the competition, customers and new theories to confuse you. Then you have to do is to trust their own intuition.

* should have confidence in all employees of the company, so we have and the vast majority of people respond very well. No one can fail to delegate because someone once made a mistake.

* participation of all employees in the company is vital, because as I say "none of us is as smart as all of us."

* is essential to generate value for all company employees, not just their shareholders.

* have to dignify the work and personal life of all members of the company. All employers have to put on the hand in the heart and do this, so Colombia can succeed.

* The management of human resources must be broken many paradigms, for example, not to recruit siblings (we're doing very well when we do), and we believe also that the company itself should do much to facilitate welfare gains to all employees on housing, health, education and recreation.

* In addition to the material, people need food for the soul. Therefore, every day my wife and partner Beatriz Fernández transmits them to all employees with a spiritual message.

* Give them opportunities Colombians to anyone who gives them opportunities. That will apply very often in our company. Because we believe that it is a social and moral obligation of all employers in the country.

* A brand is mostly a promise, rather than promoting it spent on advertising, you should do is to design innovative ideas to generate affection and that brand loyalty among customers.

* To succeed it is essential that all employees believe in the same dream of one.

* For a company to thrive, employees must feel security and stability.

* is essential return to the simple and human. That is the way of real progress.

* Beatrice and I are not Peter Pan and Alice in Wonderland, because the truth is that doing business is hard work, hard and demanding. But there is nothing more rewarding than doing business.

* should not be confused with business entrepreneurs. The former have dreams, the latter simply economic ambitions. The first feel they are doing something good not only for themselves but for the community, second only think short term to maximize profits.

* A German baker who lived in Colombia and returned his country decided to return here for one simple reason I was: "In Colombia you feel alive, the achievements are much more difficult to obtain, but they enjoy a lot more." I feel the same as the baker and so I enjoy working hard in my country.

* should not focus on the shortcomings of the people, must work with their qualities.

* Contributors must bring the problems they face, but also possible solutions.

* The key to working in harmony with the family (in my case my wife and my brother Ricardo Beatriz) is adhered to the scope of each is. Crepes & Waffles in Beatrice is the poet, the inspiration, the artist, Richard is the manager, and I do sometimes strategist.

* should also never mix at all the affairs of the company with the affairs of the house. In addition, the use of having a family agreement and agree precise rules, a process in which we are at this stage of the company.

* Crepes & Waffles can sell high quality at reasonable prices for our economies of scale, very efficient in all processes, a sophisticated logistics and a great attention to detail, which can not be lost by the mass.

* Most lesson I learned in my business life is that one should not lose focus, especially in the early years of the company that you are creating. And I have also learned that one can not become as a person in a prisoner of his entrepreneurial dream.
* My main advice to those who are building a business is not exaggerated in his studies, but rather pull up, listen to your customers and make appropriate adjustments on the fly.

* Colombia can never compete with cheap labor (that's what we win China and India), we must compete by adding value to what we manufacture.

* My special suggestion for those who want consecrated as entrepreneurs is: Persist, resist, persist and never give up.

* In Colombia not arranged or the Americans, nor President Uribe, nor anyone else, the managed between each and every one of the Colombians.

* Colombia is our great company, of all, our greatest challenge.
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Business Lessons From Crepes & Waffle: Persist, Resist, persist and never give up


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